Technology-enabled sell-side M&A for established business owners

Sell your business privately, with qualified buyers competing.

We prepare the company, bring qualified buyers into a private process, and manage the transaction through closing. You choose the offer.

Heirloom

Where are you today?

MATCHEDNDA SIGNEDFINALISTSOutside your criteriaMatches the businessCapacity range reviewedOutside your criteriaMatches the businessNDA signedOFFERWritten offer receivedApproved for more detailNDA signedApproved for more detailExcluded by your rulesOutside your criteriaFINANCIALS RECONCILEDRECURRING REVENUEDOCUMENTATION GAPSOWNER DEPENDENCEPRICECASH AT CLOSINGFINANCINGCLOSING RISK$4.8M HEADLINE PRICE$3.6M CASH AT CLOSINGYOUR BUSINESS
A private market for your business

Several buyers compete privately.

We find and qualify several buyers for your business and run the process privately. You compare their offers instead of negotiating with whoever approached you.

01Inbound offer
02Buyer research
03NDA and qualification
04Offer comparison

Financial preparation

Before any buyer sees the business, we reconcile the books, tax returns, and payroll. Buyers, lenders, and diligence all get the same figures.

How the reconciliation works
Project Ridgeline · Adjusted earningsWorked example
Revenue, books against return
Books $4,262,000 · Tax return $4,240,000 · $22,000 apartNot counted
Owner and family compensation$27,600
Tax return $186,400 · Payroll register $214,000Open
Personal charges$9,400
Vehicle and travel, 2025 $9,400Open
One-time items$12,800
Legal fee, 2024 lease dispute $12,800Open
Adjusted earnings$795,200

Before these four lines

Valuation$2.86M to $3.38M

Who sees what

Buyers start with an anonymous overview. They learn your name after signing an NDA and see detailed records only after we qualify them.

The six levels
Project Ridgeline · Company recordWorked example
Who is looking
Company record
Company nameNo sale record
LocationNot available
Last 12 months revenueNot available
Adjusted earningsNot available
Largest customerNot available

Level 0 · Nothing public · Visible 0 of 5

Access history
  • Heirloom · Revoked Northgate HVAC access · Matched an owner exclusion
  • No entry yet

Compare offers

The highest price is not always the best offer. We rank offers on what you receive, when, and how likely the deal is to close.

What matters most to you?

Rewards committed financing, a proven buyer, fewer conditions, and a shorter path to close.

Regional consolidator
Owns four contractors in the Carolinas
Headline price$4.30M
Cash at closing$2.75M
Closing riskModerate
Independent searcher
First acquisition, committed investor group
Headline price$4.55M
Cash at closing$2.60M
Closing riskLower
Strongest fit
Private equity add-on
Platform already owns two similar firms
Headline price$4.05M
Cash at closing$3.10M
Closing riskHigh
Highest headline price
Strategic buyer
Competitor in an overlapping service area
Headline price$4.65M
Cash at closing$3.45M
Closing riskModerate

Choose an offer.

You make four decisions. We run the rest.

Eight stages take a company from preparation to closing. Heirloom carries all eight, and brings you the four decisions only an owner can make.

The eight stages
Project Ridgeline · Sale planWorked example
Stage 1 of 8 · Goals
Decision 1 of 4 · Goals

When would you want the sale to close?

In 1 to 2 years

as one owner chose

  • Offer ANot yet received
  • Offer BNot yet received
  • Offer CNot yet received
  • Offer DNot yet received

Handled without you · 2 of 9 · Build the valuation and sale materials

A traditional sale runs 6 to 9 months. Heirloom averages 3 to 4.

Speed

40%faster than a traditional sale.

A traditional sale takes six to nine months from launch to closing. Heirloom closes in three to four on average, because the financial work is finished before launch and buyers are qualified before they take your time.

  1. 01Prepare before market

    Books, tax returns, and payroll are reconciled before any buyer sees them.

  2. 02Qualify before meetings

    Buyers sign an NDA and show financing before they take your time.

  3. 03Answer from organized records

    Routine diligence questions are answered from approved records.

  4. 04Run financing and diligence together

    Lender work and buyer diligence run in parallel.

  5. 05Escalate decisions quickly

    Decisions that need you are raised quickly, and you get a weekly update.

Beyond the price

Employees, customers, and the company name change hands too.

We weigh them in buyer selection and negotiation, alongside price.

Questions